Background
Design Week Philippines is the country's annual celebration of design and creativity, run by the Design Center of the Philippines. The 2022 edition gathered local and international speakers across a week of events, promotions, and talks, and needed a website to carry it. We had built the 2021 site, and the Design Center returned to us for 2022.
The challenge
An event site has a short, intense life. It has to communicate a full program clearly, hold to the event's brand, and work for a wide public audience the moment it goes live.
Our approach
We worked closely with the Design Center's branding, marketing, and communications team from research and planning onward. We set the structure with sitemaps and wireframes, designed the pages around the event's identity, prototyped in Figma so the client could see how it would work, and built the site in Webflow.
The result
Design Week Philippines 2022 had a clear, on-brand website that presented its program well and gave the national design event a home online for the year.